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What is Keyword Research?

By October 6, 2017 Definitions | Videos


What is ‘keyword research’? Anyone in the digital marketing industry will tell you it’s vitally important to any campaign, but can be completely overlooked by the average user. Keyword research translates to traffic growth, conversions and improving processes. Click the video above to see our operations manager, Paul, discuss the term in more detail. Let us know if it helped!