There are two components to SEO. On-page optimization and off-page strategy. Google was built upon a foundation that valued backlinks. These backlinks passed numerical value from one site to another, and they had a major influence on rankings. Unfortunately, they could be heavily manipulated. For years, Google has been at war with individuals and companies who […]
Articles Tagged: optimization
What is On-Page Optimization?
On-page optimization is a strategy that is considered to be one of two fundamental components of SEO (the other being off-page optimization), which is mentioned in our article, “What is SEO“. On-page optimization is a tedious and often times inglorious process. It can be done wrong. But when it is done correctly, on-page optimization has […]