PageRank: a link analysis algorithm, named after Larry Page and used by the Google web search engine, that assigns a numerical weighting to each element of a hyperlinked (aka: backlinked) set of documents, such as the World Wide Web, with the purpose of “measuring” its relative importance within the entire set of hyperlinks (backlinks).
Articles Tagged: keyword rankings
What is Fluctuation?
Fluctuation: refers to keyword rankings and the positive and negative movement involved during every campaign. Elements that cause fluctuation in search rankings are competition, search engine updates, local changes, and more.