Product Listing Ads are search ads that include richer product information, such as product image, price, and merchant name, without requiring additional keywords or ad text. Whenever a user enters a search query relevant to an item in your Google Merchant Center account, Google will automatically show the most relevant products along with the associated image, price and product name.<\/p>\n
Clicks on Product Listing Ads are charged on a cost-per-click (CPC) basis, or conversion-focused cost-per-acquisition (CPA) percentage basis (select participants in the US only).<\/p>\n
Why you’d use them:<\/p>\n
Product Listing Ads allow you to promote your products on Google Shopping and create a more engaging user experience.<\/p>\n","protected":false},"excerpt":{"rendered":"
Product Listing Ads are search ads that include richer product information, such as product image, price, and merchant name, without requiring additional keywords or ad text. Whenever a user enters a search query relevant to an item in your Google Merchant Center account, Google will automatically show the most relevant products along with the associated […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[69,116,120],"class_list":["post-442","post","type-post","status-publish","format-standard","hentry","category-ppc-questions","tag-google-shopping","tag-pay-per-click","tag-ppc"],"yoast_head":"\n\n\n\n\n\n\n\n\n\n\n\t\n