{"id":31,"date":"2012-12-11T03:31:25","date_gmt":"2012-12-11T09:31:25","guid":{"rendered":"http:\/\/faq.clixclicks.com\/?p=31"},"modified":"2012-12-11T03:31:25","modified_gmt":"2012-12-11T09:31:25","slug":"what-is-on-page-optimization","status":"publish","type":"post","link":"https:\/\/clix.co\/faq\/2012\/12\/11\/what-is-on-page-optimization\/","title":{"rendered":"What is On-Page Optimization?"},"content":{"rendered":"<p>On-page optimization is a strategy that is considered to be one of two fundamental components of SEO (the other being off-page optimization), which is mentioned in our article, &#8220;<a href=\"http:\/\/faq.clix.co\/what-is-seo\/\">What is SEO<\/a>&#8220;. On-page optimization is a tedious and often times inglorious process. It can be done wrong. But when it is done correctly, on-page optimization has a major impact on your site&#8217;s rankings.<\/p>\n<p>This process involves creating or reinforcing relevance. Our job is to tell Google and other search engines that your site makes the most sense for a particular query. This subject could be discussed for hours, but to make a rather long explanation short, on-page optimization is the equivalent of the architecture of your home:<\/p>\n<ul>\n<li>Your coding is the foundation<\/li>\n<li>The structure of your home is dictated by your organization<\/li>\n<li>Your content is your home&#8217;s furniture, carpeting, etc. It is the information that you provide, the products you sell and\/or the services you render through your website<\/li>\n<\/ul>\n<p>On-page optimization is primarily applied to:<\/p>\n<ul>\n<li>Content<\/li>\n<li>Coding<\/li>\n<\/ul>\n<p>As mentioned earlier, on-page optimization can be done incorrectly. Examples of incorrect on-page optimization include:<\/p>\n<ul>\n<li>Keyword stuffing<\/li>\n<li>Pasting in duplicate content (plagiarism)<\/li>\n<li>Redirecting high pagerank sites to your domain to pass value<\/li>\n<li>Hiding internal or external links via CSS or<br \/>\n&lt;!&#8211;<br \/>\n tags<\/li>\n<\/ul>\n<p>The above list can go on and on, and there are plenty of &#8220;SEO companies&#8221; that implement strategies listed above to try and manipulate search spiders. At the end of the day, SEO is not manipulation, but rather steering. We&#8217;re steering Google and other search engine&#8217;s spiders to your content because we are creating or reinforcing your relevance.<\/p>\n<p>&#8211;&gt;<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>On-page optimization is a strategy that is considered to be one of two fundamental components of SEO (the other being off-page optimization), which is mentioned in our article, &#8220;What is SEO&#8220;. On-page optimization is a tedious and often times inglorious process. It can be done wrong. But when it is done correctly, on-page optimization has [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[107,108,111,161],"class_list":["post-31","post","type-post","status-publish","format-standard","hentry","category-on-page-seo-questions","tag-on-page-optimization-3","tag-on-page-optimization-2","tag-optimization","tag-what-is-on-page-optimization"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Find the definition of on-page optimization here. Need online marketing services? 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